Here you will be get New verizon iphone data plan details news verizon Wireless will keep its $30 unlimited data plan for the iPhone, Lowell McAdam, chief operating officer of Verizon, said today at the company’s quarterly investor meeting.
The Wall Street Journal first reported McAdam’s comments ahead of Verizon’s quarterly earnings conference call this morning. And the company confirmed it here at an event for investors and analysts.
I’m not going to shoot myself in the foot,” he told the Journal. He said that not offering an unlimited plan would put up a barrier for customers who want to leave AT&T. In June, AT&T changed its data service offering and eliminated the unlimited data plan for new customers. Now new customers are required to buy one of two capped services: $25 for 2GB of data or $15 for 200MB of data per month.
While new customers at AT&T are not able to get an unlimited data plan for any smartphone, customers on contract with AT&T before June were grandfathered in to the plan.
Even though Verizon has talked about offering a usage-based tiered pricing service, changing the policy would likely prevent many existing and longtime AT&T iPhone users from switching to Verizon.
At its earnings conference today, executives said that the company will discontinue the $15 data plan for smartphones that offers 150MB per month.
The new Verizon CDMA iPhone will go on sale February 10. And it’s expected to be a hot-selling item. Verizon executives did not provide exact projections for iPhone sales, but they say that analyst estimates of 11 million new subscribers for the iPhone is likely an accurate estimate.
That's not so hard to do: If you want to watch Netflix (NFLX) on your iPhone using a mobile connection, 2 GB only gets you between six and 12 hours of streaming movies and TV shows, depending on the bit rate.
When it unveiled its iPhone earlier this month, Verizon Wireless declined to discuss the phone's data plan pricing. That fueled speculation that Verizon would go the way of AT&T and introduce a tiered plan, ditching the all-you-can-eat option.
But the company has apparently decided that would be a competitive mistake.
Mr. McAdam certainly doesn’t want to miss out on any sales now. Anticipation Verizon would soon offer the iPhone held back sales over the fourth quarter, he said. Analysts seemed happy with the subscriber growth, but McAdam wasn’t. “It wasn’t what I hoped it would be,” he said.
Update: But you’d better act fast. Speaking later Tuesday morning, Mr. McAdam said the iPhone unlimited plan will be a temporary offer and that the carrier will follow AT&T’s move to tiered pricing in the not too distant future.
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